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Posted by Seb on 14/11/2021

MYL BERLIN will take part in PREMIUM in January 2022

Frankfurt is the new home for a future-oriented fashion and lifestyle community, and Frankfurt Fashion Week is the platform for international fashion game changers.

Essential future topics are in focus and are reflected and taken up in progressive forms of presentation. Zeitgeist meets the future. For a more sustainable, creative, digital and value-adding industry.

• PREMIUM is the most important platform in the fashion industry. This is where all the impulses for tomorrow's successful business are given.
• PREMIUM is the ideal place to build and intensify interdisciplinary business relationships and to exchange valuable knowledge.
• PREMIUM presents womenswear, menswear, footwear, accessories & lifestyle products from the most exciting brands from established to up-and-coming.

The digital kick-off of the new Frankfurt Fashion Week in July set international standards with an unprecedented concentration of future-relevant content for the fashion and textile industry:

Trade shows, conferences, game changers - Frankfurt Fashion Week bundles curated fashion content. The result: more than 25,000 visitors from 60 countries over five days, three conferences, over 60 panels, more than 72 hours of discussions, talks and presentations with more than 150 speakers and contributions from around 20 groundbreaking brands. All presentations and results are still available online.

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